E-Commerce Executive (Campaign & Promotion)

About Bloomentum

Bloomentum is a fast growing brand group building global direct to consumer businesses across apparel, beauty, lifestyle and family categories. We are committed to product excellence, customer centricity and scalable operations. Bloomentum is a place where young Vietnamese talents come together, united by the 3S mindset: Smart in thinking, Simple in approach, and Scalable by design. We dream boldly, execute with discipline, and build global brands with clarity, intention and long term vision.

The role

Bloomentum is currently in a strong growth phase, rapidly scaling its global DTC brand. To support this growth, we are looking for people who know how to turn every campaign into an opportunity for business growth. 

We are looking for an E-commerce Executive (Campaign & Promotion) to plan, executive, and optimize promotional programs and sales campaigns across websites and e-commerce platforms for our global fashion DTC brands. 

If your goal is not simply to "run promotions" but to build sales campaigns with the right products, the right offers, and the right timing, and most importantly to create a measurable impact on revenue and conversion rate - join Bloomentum and grow with us. 

Key Responsibilities

1. Campaign & Promotion planning and execution  

  • Xây dựng lịch chương trình khuyến mãi theo tháng/quý/mùa vụ (flash sale, mega sale, voucher, combo, bundle) trên Website, Tiktok Shop. 
  • Đăng ký, chuẩn bị hồ sơ tham gia các chương trình lớn của sàn(Tiktok shop events), phối hợp với KAM sàn. 
  • Setup gian hàng: banner, voucher, giá khuyến mãi, flash sale slot theo từng campaign. 
  • Lên concept & thông điệp campaign theo mùa vụ, sự kiện, bộ sưu tập mới,...
  • Phân tích xu hướng mua sắm, hành vi khách hàng, hoạt động đối thủ cạnh tranh để đề xuất cải tiến cho campaign tiếp theo. 
  • Đề xuất chiến lược khuyến mãi/campaign mới dựa trên dữ liệu/insight thị trường. 

2. Advertising operations & performance optimization

  • Lên kế hoạch, triển khai và tối ưu quảng cáo nội sàn (Tiktok ads) hỗ trợ campaign. 
  • Theo dõi & tối ưu ngân sách khuyến mãi (voucher pool, subsidy) đảm bảo ROI/ROAS đạt mục tiêu 
  • Theo dõi các chỉ số GMV, Traffic, CTR, CR, AOV, ROAS theo ngày/theo campaign, điều chỉnh linh hoạt trong lúc campaign đang chạy (top-up voucher, vị trí hiển thị sản phẩm,...) 

3. Cross-functional collaboration

    • Làm việc với team Content Creative để chuẩn bị nội dung, hình ảnh, video phục vụ campaign. 
    • Phối hợp với team KOC/Affiliate để hỗ trợ đẩy doanh số trong các đợt campaign. 

    What you’ll bring to the team:

    • Bachelor’s degree in Marketing, E-commerce, Business Administration, or a related field.
    • 1–3 years of experience in E-commerce, E-commerce Operations, Commercial, Sales Campaign, Trade Marketing, or a similar role, preferably within the fashion or retail industry.
    • Good understanding of sales campaigns, promotion mechanics, pricing, discounts, vouchers, and bundles/combos.
    • Ability to read and analyze key E-commerce metrics such as Revenue, Conversion Rate, AOV, and Orders to evaluate performance and make informed decisions.
    • Takes full ownership of assigned goals and drives them to completion independently.
    • Skilled at goal management, result tracking, and performance analysis to drive continuous improvement.
    • Strong problem-solving and decision-making skills.

    What we're excited to offer you: 

    • Base salary: VND 14,000,000 – 28,000,000/month, depending on experience and qualifications.
    • Performance-based bonuses.
    • 13th-month and 14th-month bonuses in accordance with company policy and business performance.
    • 100% salary during the probation period.
    • Full statutory benefits in accordance with Vietnamese Labor Law, including Social Insurance, Health Insurance, Unemployment Insurance, annual leave, and public holidays.
    • Opportunity to work directly with leadership and contribute to the growth of fast-growing DTC brands in global markets.
    • A data-driven, high-performance working environment that values ownership, efficiency, and continuous improvement.
    • A young, dynamic, transparent, and open-minded culture where new ideas and innovation are encouraged.
    • Work alongside talented cross-functional teams across Product, Marketing, Creative, Operations, and Ecommerce.
    • Continuous learning and clear career development opportunities, with the potential to grow into key leadership roles.
    • Enjoy complimentary products from Bloomentum's family of brands.

    Team Management

    Reports to: CEO.

    Career Path

    Fast-track career progression to E-Commerce Lead/ Manager based on performance.

    Working Location

    On-site,

    Hong Kong Tower, 243A De La Thanh Str, Hanoi

    Working Hours

    Monday - Friday: 9:00 AM to 18:00 PM / 10:00 AM to 19:00 PM. 

    Employment Type

    Full-time, On-site.

    🚀 APPLY HERE