KOC/Influencer Affiliate
About Bloomentum
Bloomentum is a fast growing brand group building global direct to consumer businesses across apparel, beauty, lifestyle and family categories. We are committed to product excellence, customer centricity and scalable operations. Bloomentum is a place where young Vietnamese talents come together, united by the 3S mindset: Smart in thinking, Simple in approach, and Scalable by design. We dream boldly, execute with discipline, and build global brands with clarity, intention and long term vision.
The role
We are looking for an Influencer Marketing Specialist to develop execute Influencer Marketing strategies through KOL/KOC partnerships, helping drive brand awareness, engagement, and sales growth for Bloomentum’s global D2C brands.
You will be responsible for sourcing, developing, and managing a network of KOLs/KOCs that align with each campaign’s goals. You will also collaborate cross-functionally with Marketing, Content, and Design teams to deliver impactful campaigns that optimize brand awareness, engagement, and conversion across multiple digital platforms.
What you’ll do:
- Develop KOC/KOL strategies aligned with business objectives and brand positioning.
- Indentify suitable KOL/KOC segments (Macro, Micro, Nano Influencers) for each campaign.
- Plan and execute KOC/KOL activities across different marketing stages.
- Research market trends and influencer marketing insights across platforms such as TikTok, Instagram, and YouTube.
- Propose creative collaboration ideas to increase brand awareness and drive conversions.
- Source build, and maintain a database of potential KOLs/KOCs.
- Establish and maintain long-term relationships with KOC/KOL and agencies
- Negotiate partnership terms including booking costs, timelines, deliverables, rights, and KPIs.
- Develop content direction, prepare briefs, and coordinate with KOLs/KOCs to ensure campaign requirements are met
- Collaborate closely with Marketing, Content, and Design teams to ensure content consistency.
- Track and evaluate campaign performance based on KPIs such as reach, engagement, conversion, and sales.
What you’ll bring to the team:
- Minimum 1-2 year of experience in influencer marketing or Tiktok Influencer
- Knowledge of TikTok Shop, e-commerce, and affiliate marketing is an advantage.
- Strong understanding of Influencer Marketing, particularly KOL/KOC strategies and social media platforms.
- Connections with KOL/KOC in global markets or the mom&baby category are a strong advantage
What we’re excited to offer you:
- Data-informed, geared towards work efficiency.
- Ability to work cross functionally with a fast-growing team.
- Young, dynamic, transparent and open-minded working culture for employees to learn and develop themselves. A supportive environment that fosters and encourages new ideas and innovation.
- Your personal growth matters just as much as business growth. We invest in your development because we believe that when individuals thrive, teams win and brands grow.
- You’ll be building creative systems from scratch across multiple exciting brands.
- Opportunity to develop into a key-member in the future.
- Competitive salary (15.000.000 - 25.000.000VNĐ/month)
- Full salary during probation period (upto 2 months)
- Salary review every 6 months
- Attractive sales bonus, bonuses for the 13th and 14th months.
- Receive full benefits according to the Labor Law (social insurance, health insurance, annual leave, national Holiday/Tet Bonus, …)
- You’ll get free products from across our brand family
Team Management
Reports to: CEO.
Career Path
Fast-track promotion to Growth/Performance Manager - Director based on results.
Working Location
On-site,
Hong Kong Tower, 243A De La Thanh Str, Hanoi
Working Hours
Monday - Friday: 9:00 AM to 18:00 PM, with a 1-hour lunch break.
Employment Type
Full-time, On-site.