Influencer Marketing (US Market)
About Bloomentum
Bloomentum is a fast growing brand group building global direct to consumer businesses across apparel, beauty, lifestyle and family categories. We are committed to product excellence, customer centricity and scalable operations. Bloomentum is a place where young Vietnamese talents come together, united by the 3S mindset: Smart in thinking, Simple in approach, and Scalable by design. We dream boldly, execute with discipline, and build global brands with clarity, intention and long term vision.
The role
As an Influencer Content Marketing Specialist for the US market, you will drive the growth of Bloomentum brands by building relationships with creators and producing content that resonates deeply with US consumers. You will craft briefs, manage campaigns, source high performing creators, and use data to guide optimization across all influencer channels.
Influencer Strategy Execution: Run end-to-end US influencer campaigns that drive awareness and conversion.
Creator Collaboration: Build a network of creators who align with our brand values.
Performance Optimization: Use data to refine content direction and creator selection.
What you’ll do
- Identify and recruit relevant influencers for the US market.
- Own communication, negotiation, and content approval processes.
- Write content briefs, scripts, and creative guidelines.
- Manage timelines, deliverables, and campaign execution.
- Analyze performance results and recommend improvements.
- Work closely with Creative, Product Marketing, and Growth teams.
- Maintain an updated creator database and tracking dashboard.
What you’ll bring to the team
- 2 to 5 years experience in influencer marketing, social media, or content marketing.
- Understanding of US social media culture and consumer behavior.
- Strong writing and communication skills.
- Ability to manage multiple creators and projects simultaneously.
- Analytical mindset and comfort with performance data.
- Fluent English communication.
What we’re excited to offer you:
- Data-informed, geared towards work efficiency.
- Ability to work cross functionally with a fast-growing team.
- Access to global creators and high impact projects.
- Young, dynamic, transparent and open-minded working culture for employees to learn and develop themselves. A supportive environment that fosters and encourages new ideas and innovation.
- Your personal growth matters just as much as business growth. We invest in your development because we believe that when individuals thrive, teams win and brands grow.
- Opportunity to develop into a key-member in the future.
- Competitive salary, performance-based bonuses.
- Full salary during probation period.
- Attractive sales bonus, bonuses for the 13th and 14th months.
- Receive full benefits according to the Labor Law (social insurance, health insurance, annual leave, national Holiday/Tet Bonus, …)
- You’ll get free products from across our brand family
Team Management
Reports to: CEO.
Career Path
Fast-track promotion to Growth Director based on results.
Working Location
On-site,
Hong Kong Tower, 243A De La Thanh Str, Hanoi
Working Hours
Monday - Friday: 9:00 AM to 18:00 PM / 10:00 AM to 19:00 PM, with a 1-hour lunch break.
Employment Type
Full-time, On-site.