Product Idea
About Bloomentum
Bloomentum is a fast growing brand group building global direct to consumer businesses across apparel, beauty, lifestyle and family categories. We are committed to product excellence, customer centricity and scalable operations. Bloomentum is a place where young Vietnamese talents come together, united by the 3S mindset: Smart in thinking, Simple in approach, and Scalable by design. We dream boldly, execute with discipline, and build global brands with clarity, intention and long term vision.
The role
We are looking for a creative and commercially driven Product Idea Specialist to join our growing Direct-to-Consumer (DTC) brand. In this role, you will identify market opportunities, research consumer trends, and develop commercially successful product ideas across the US, Australian, and European markets. Working closely with the Product, Marketing, and Supply Chain teams, you will bring new products from concept to launch and contribute directly to the growth of Bloomentum's DTC brands.
What you’ll do:
- Research consumer insights, emerging trends, and market opportunities across the US, Australian, and European markets.
- Analyze competitors, bestselling products, customer behavior, and industry trends to identify new product opportunities.
- Generate innovative product ideas aligned with customer demand and business objectives.
- Create and manage product listings across the company's Ecommerce platforms.
- Collaborate with the Marketing team to execute successful product launches and go-to-market campaigns.
- Work closely with the Sourcing and Supply Chain teams to ensure supplier readiness and on-time production.
- Monitor product performance through key metrics such as ROAS, CTR, CPA, Conversion Rate, sales performance, and other business KPIs, and recommend optimization strategies.
- Perform other responsibilities as assigned by the line manager.
What you’ll bring to the team:
- Bachelor's degree in Business, Marketing, Ecommerce, Product Management, or a related field.
- Professional working proficiency in English.
- Minimum 2 years of experience in Product Development, Product Research, Ecommerce, Category Management, or a related role.
- Previous experience in Print-on-Demand (POD), Dropshipping, Ecommerce, or Direct-to-Consumer (DTC) businesses is highly preferred.
- Strong research and analytical skills with the ability to identify consumer trends and market opportunities.
- Strong understanding of consumer behavior, cultural trends, and purchasing preferences across the US, Australian, and European markets.
- Commercial mindset with the ability to identify products that align with both customer needs and business objectives.
- Strong organizational skills with the ability to manage multiple projects in a fast-paced environment.
- Self-motivated, disciplined, proactive, and results-oriented with a strong sense of ownership.
What we’re excited to offer you:
- Creative Playground: Get your hands on bold, high-impact campaigns where your edits actually matter.
- Data-informed, geared towards work efficiency.
- Ability to work cross functionally with a fast-growing team.
- Young, dynamic, transparent and open-minded working culture for employees to learn and develop themselves. A supportive environment that fosters and encourages new ideas and innovation.
- Your personal growth matters just as much as business growth. We invest in your development because we believe that when individuals thrive, teams win and brands grow.
- You’ll be building creative systems from scratch across multiple exciting brands.
- Opportunity to develop into a key-member in the future.
- Competitive salary, performance-based bonuses.
- Full salary during probation period.
- Attractive sales bonus, bonuses for the 13th and 14th months.
- Receive full benefits according to the Labor Law (social insurance, health insurance, annual leave, national Holiday/Tet Bonus, …)
- You’ll get free products from across our brand family
Team Management
Reports to: CEO.
Career Path
Fast-track promotion to Product Lead or Product Manager based on results.
Working Location
On-site,
Hong Kong Tower, 243A De La Thanh Str, Hanoi
Working Hours
Monday - Friday: 9:00 AM to 18:00 PM, with a 1.5-hour lunch break.
Employment Type
Full-time, On-site.